About Hine

Small enough to care, big enough to deliver

Trusted supplier

Hine Labels has been established for over 40 years and has earned a reputation for being the leading expert in label printing. As a dependable provider, we produce and supply self-adhesive labels, tickets, tags, and flexible pouches to print management firms and other label users.

Digital Printing

We are the experts

Our team consists of highly skilled professionals who are well-versed in the latest prepress tools and printing technology. We have the capability to print both digitally and conventional flexo, and we also offer a wide range of finishing options for premium embellishments.

Our dedicated client account management team will support you with technical advice and order updates from beginning to end.

With our in-house prepress studio team, the artwork designs you supply to us will be perfectly prepared for production.

We're a big family

We are still a big family

We’re a family-owned company that, to this day, retains the family values of caring and support when it comes to supplying label and packaging solutions. We are a company that is small enough to provide personalised attention and care to our clients, while also being large enough to deliver on our promises.

Meet the team

Technical expertise combined with a friendly attitude makes us very easy to work with.

Bill Hine

William Hine


Anita Hine

Managing Director
Kelly Mullett

Kelly Mullett

Customer Service Manager

Rob Lucas

Marketing Manager

Our fantastic supervisors

Where would we be without our amazing and dedicated supervisors keeping us all on the straight and narrow?


Andrew “Chris” Shiel

Production Supervisor (Print)

Mark Taylor

Production Supervisor (Finishing & Dispatch)

How we got here

Since 1980 we have been innovating in the label printing industry. This is how we got here.


Hine Labels began life in a back room at the Old Rectory in Whiston, Rotherham, where the Hine family lived. Peter Hine retired from his engineering career, and bought a Hot Foil printing machine from his employer. The idea was that he’d supply his old employer with labels. Quickly, Peter gained a reputation locally as a talented label-maker.




The business quickly outgrew the family home and moved to Westgate in Rotherham town centre.




Having bought five more hot foil machines, the Hine family needed to move premises again, to an industrial unit on Fitzwilliam Road.




Due to consumer demand, we needed to print faster and in bigger volumes.  Flexography label printing was the answer, but we needed more space!  So we moved again yet again, this time to Hope Street on the edge of town.



We grew! Now owning five UV Flexo presses producing allsorts of Labels and flexible Tags.



Hine is one of the first adopters of digital printing technology in the UK. This means unlimited colours, faster turnaround, and more competitive pricing for our customers.




Hine introduced full-colour management to keep our digital ink colours matching our flexo ink colours for better brand colour consistency.




We introduced our first high-speed Digital UV Ink Jet press. Now we could offer even faster printing and vibrant colours – helping product labels to stand out on the shelf.




We achieved BRC Global Standards for packaging, a globally recognised standard for product safety and quality, started by the five big supermarkets to ensure high standards with their supply chains.




We introduced low-migration digital printing. Low migration inks are designed to ensure that they don’t contaminate food via the label (protecting your products). These inks are ideal for pharmaceuticals, cosmetics, chemicals, and more.




The world closes down during the Covid-19 pandemic. But, for us, it is a time of evolution. With a new factory extension completed and a new brand identity, we look forward to an exciting future.




A massive year for Hine, starting with an upgrade to our colour quality systems with GMG colour. It is the backbone of Hine Labels’ commitment to delivering exceptional quality!  Read more about it here.

In October, our HP Indigo 6900 arrived! Expanding our capabilities with more new digital print technology!  Vibrant colours and the smallest detail on (usually troublesome) uncoated substrates!


We made advancements in our Automation with Esko. Our prepress team undertook all-new training to make sure we’re at the top of our game.  See the Hine case study by Esko.

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